When Taylor Swift attended a Formula 1 race

Taylor Swift has a legion of fans around the world, flocking to any and all events and industries she touches on.

Taylor Swift’s memorable appearance at a Formula 1 Race in 2016 has left a lasting impression on the sport and its fans

Taylor Swift, the global pop sensation, has not only conquered the music industry but has also made her mark in the world of sports, particularly the NFL.

The question has arisen: has she ever graced a Formula 1 race with her presence?

Before the rumours of a connection between Taylor Swift and NFL star Travis Kelce, there were speculations of Swift being linked to two-time Formula 1 world champion Fernando Alonso. 

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Although these rumours didn’t lead to any confirmed relationship, they sparked humorous references by the Sky Sports team during the Azerbaijan Grand Prix race weekend in late April. 

To his credit, Alonso embraced the rumours and handled the gossip with a sense of humour, not taking himself too seriously.

However, the rumours about Swift and Formula 1 might not have been entirely unfounded, given Swift’s prior connection to the sport. 

The answer is affirmative—Taylor Swift did attend a Formula 1 race weekend. 

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Her presence graced the Circuit of the Americas in October 2016, where she performed before the United States Grand Prix, a race that Lewis Hamilton, a known fan of Swift, won over Mercedes teammate Nico Rosberg. 

Remarkably, this concert was Swift’s only performance in 2016.

Interestingly, Swift’s appearance at the 2016 race had a significant impact on Formula 1’s trajectory in the United States. 

The primary goal was to attract a new generation of fans to the sport, and tens of thousands flocked to the Grand Prix weekend to see their favourite pop star. 

Among the spectators was Liberty Media, the group that would later acquire Formula 1. 

Since Liberty Media’s involvement, the sport has experienced a meteoric rise in popularity within the United States.

This surge in popularity is evidenced by the presence of three U.S. races on the Formula 1 calendar. 

In addition to the long-standing United States Grand Prix, a new race in Miami was introduced in the previous year, and another one is scheduled to debut in Las Vegas in November. 

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These additions underscore the growing appetite for Formula 1 in the American market.

Despite the dominance of Red Bull Racing in the 2023 season, primarily led by soon-to-be three-time reigning world champion Max Verstappen, Formula 1 continues to thrive in the United States. 

Television ratings have soared, and attendance records have been consistently shattered, indicating the enduring appeal of the sport.