An app has been launched with the sole aim of helping fans, teams, race organisers, and sponsors safely attend F1 grands prix amid the COVID-19 pandemic.
The app, the Guestia Digital Event and Travel Companion, allows teams and organisers to manage and mitigate risks arising from the COVID-19 pandemic on race weekends.
The Guestia app relies on users filling in a health assessment and self-reporting symptoms as soon as they begin to show.
“The app boasts an extensive suite of tools which includes the Guestia Health Hub, allowing users and organisers to record temperature measurements, self-report symptoms, provide COVID-19 test results, contact details, record quarantine periods and more,” the creators of the app outlined in a press release.
The Guestia Health Hub is built on the existing Guestia travel platform and mobile app, which is already being used by the McLaren F1 team.
Mark Norris, McLaren Racing’s race operations director, said: “The Guestia App allows our travel team to plan all individual travel and logistical arrangements for our racing team.”
Continuing, he said the app improves real-time intra-team communication, “enabling us to update them [team members] quickly and effectively, keeping their health and safety a priority.”
Meanwhile, Nigel Essam, commercial director at Guestia, stressed that the app is the first of its kind and described it as the “ideal solution for the events and hospitality sector to be able to safely re-introduce guests back to motorsport.”
“Organisers can offer paperless travel and event itineraries, individualised to guests whilst all data received is securely stored and fully GDPR compliant. The app can be fully branded to customer requirements,” Essam added.
F1 fans are slowly returning to the grandstands, with a small number of spectators allowed to watch the inaugural Tuscan Grand Prix at Mugello and circa 30,000 fans attending the Russian GP a few days ago.
Apps like Guestia’s offering should help race organisers and teams better manage and mitigate the risks of COVID-19, and in turn allow more and more spectators to attend Formula One grands prix.
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